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How Warehouses Prepare for Black Friday

how warehouses prepare for black fridayIn 2017, American shoppers spent $14.5 billion dollars online in only three days: They spent a combined total (online and in-store) of more than $700 billion during the months of November and December. How do retail companies handle this consumer shopping onslaught? By preparing their warehouses far in advance. Here’s how they do it:

Essential Black Friday Warehouse Skill Sets

Serving the hordes of Black Friday shoppers requires different skills within the warehouse. These include: - Scheduling enough labor to meet the demands of anticipated work levels - Implementing work processes to meet demanding delivery schedules - Coordinating with shipping vendors for on-time pickup and delivery - Scheduling work shifts to minimize overtime during peak hours - Providing ongoing feedback to employees to improve performance

Learn Black Friday Warehouse Techniques from the Best

Few companies know more about how to handle Black Friday than Amazon.com. Here are three strategies they use with great success.
  1. Innovative warehouse stocking. Amazon warehouses take a counter-intuitive approach to stocking products.  Most companies stock related items next to each other. Amazon places items anywhere they can find shelf space. Employees then use barcode scanners to transmit each item’s location to a central database. That way, products can be easily found for shipment.
  2. Extended Black Friday hours. Originally, Black Friday started the morning after Thanksgiving. These days, many big-box retailers are starting on Thanksgiving Day. Amazon takes it a step further by launching its holiday deal offerings as much as a week before Black Friday. This allows more time to process and deliver orders. Customers who shop early can have gifts waiting on their doorstep before Black Friday arrives.
  3. Tightening up on third-party sellers. Amazon allows third-party sellers to use its e-commerce platform. However, stocking those products greatly increases Amazon’s workload and inventory carrying costs.  Amazon now raises third-party storage fees during November and December. As a result, sellers only send inventory they are confident will sell to Amazon warehouses. Amazon also allows sellers to send Prime-eligible products from their own warehouses. This reduces Amazon’s shipping volume and frees up warehouse shelf space. It also allows them to maximize their product offerings.
Why wait for Black Friday? Certify your forklift operators today!